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seven] Engage your ecosystem: We see that collaboration is crucial for successful sustainability practices, specifically in fixing crises and in shaping broader solutions. The MIT/BCG knowledge confirmed that 67% of executives see sustainability as an area exactly where collaboration is necessary to succeed.

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Danish state-owned Vitality enterprise Orsted has revolutionized the power market in its bid to lessen the consequences of climate modify. Divesting from coal-driven crops, it's got reinvested into wind farms and is now the largest offshore wind farm developer on this planet.

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The message from COP26 rang loud and obvious for global firms: align your company strategy to sustainability targets and enjoy financial rewards. Drag your feet therefore you’ll shed out.

Of course, press releases only succeed if an individual picks them up. Choose time to investigation journalists who produce in your market, and send out individualized messages to build your partnership.

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As the expectations on company accountability increase, and as transparency turns into more prevalent, companies are recognizing the necessity to act on sustainability. Specialist communications and excellent intentions are no longer more than enough.

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